Demonstrate processes, convey thoughts quickly and create a more engaging user experience (UX) through compelling animations.
Animations bridge the gap between design and video. Go beyond static aesthetics by leveraging animations to enhance your storytelling abilities, establish a deeper client connection and compress complex elements into easy-to-consume visuals.
- You had tools to emotionally connect with viewers in a matter of seconds.
- Your online messaging reduced the time from first impression to conversion?
- You could break down a complicated subject and deliver it to your customers via a compelling and visually-stimulating asset.
- Your brand could benefit from integrating animation into your marketing collateral.
At the core of every animation project is the need to engage your customers and align with your overarching marketing strategy — which we achieve by taking the time to understand your organisation, its target consumers and competitors. From there, we execute animation strategies that produce an impact. With the support of our team of 50+ creatives and digital marketing specialists, all messaging delivered through your website, branding and copywriting align with your animation and video content. This allows your content to work together cohesively to meet your marketing goals.
We work with your team to:
- Assemble a script and storyboard that commands attention and clearly communicates necessary points while staying aligned with your brand’s identity.
- Use mood boards and story framing to connect words with visuals, bring your vision to life and develop effects that align with your overarching marketing strategy.
- Combine characters, objects and backgrounds with sound design and/or a perfectly timed voiceover to produce a message that is seen, heard and remembered.
We provide animation to our partners through:
We use digital animations to deliver technical, complex content in a user-friendly manner. Collaborating with our design and development team, we build visual tools — such as diagrams and animating icons — to enhance the user experience (UX) and drive engagement across digital platforms.
We construct short, sharp bursts of content that cut through the noise and get your marketing messages heard even without sound. In collaboration with our social media strategists, we ensure the animations are deployed on the right social channels to deliver the results you’re striving to achieve.
We collaborate with our in-house video creative team to tell your brand story and creatively communicate marketing messages through long-form video animations.
By adding enhancements like graphical overlays, animation idents and lower thirds to video content, our team can guarantee that your marketing messages are delivered as clearly as possible by complimenting video productions with supporting animation.
Once we have a finite creative direction of travel, storyboard, positioning and target market, we produce a video animation script that drives that message home and empowers us to create purposeful animations.
A collaborative approach
Identify a neglected area of your market, which can underpin your marketing strategy.
Provide valuable insights into key challenges and what competitors are doing.
Define the different tones among your customers, competitors and marketplace — then marry them to create a cohesive brand identity.