Often brands feel that they need to be producing new content on a regular basis, but this has led to a bloated web with lots of ‘thin’, low-value content.
So, what do you need to consider when producing content? Search strategist (and content impact evangelist) Oli Hearsum talks through a range of vital considerations for those producing or leveraging their online content.
Learn more about our team’s approach to content marketing, or if you’d like to discuss how your business can get more from your website’s performance, get in touch with our team of experts.
Are you content with the contents of your content?