Woodbridge School

Woodbridge School

Creating an industry leading website that demonstrates the vision and values one of the regions most established and trusted schools.
Services Provided
Our Services
“Having the technical excellence really makes you stand out from other marketing agencies – it is superb. As I said right from the start of the project, I had the right connection with the StrategiQ team. You absolutely understood us, engaged with the energy and direction of the school and put in some incredibly hard work to deliver us a fantastic website.”
Shona Norman, Head of Woodbridge School

Woodbridge School is one of the regions most established and trusted schools, combing private learning with huge opportunities for personal growth so children become well-rounded, self-reliant adults.

An Independent school with big ambitions to shakeup the private education sector and attract more boarding students. Woodbridge school required a new industry leading website, a platform that would differentiate them from their competitors and provide a way to amplify their vision and values.

The primary objective was to relaunch the Woodbridge brand and tell their story with considered and curated new content. Ensuring the website has a great blend of form and function whilst delivering a CMS that is easy to manage and update as required.

Visit Website

Client Story

Finding their voice

Brand Manifesto

We took the school on a journey from the leafy green images you tend to see on these types of school websites, to putting the students at the heart of what they do.

To truly stand out, we couldn’t stand still or make incremental gains but had to push the fold and change the game. Our creative team looked at wider prestige brands as well as direct competitors to guide where Woodbridge School wanted to be.

Our creative team helped Woodbridge School define their brand and identity, providing updated guidelines, manifesto and documentation to guide how they talk about themselves whilst informing the direction of the new websites content.

Leading the way

Website Development

Woodbridge School’s new website needed to attract prospective parents and students, inviting enquiry and guiding visitors to book tours around the school or attend open day experiences.

We built a powerful statement piece that helps Woodbridge School stand out from the multitude of competitors both locally and nationally. The concept was ambitious but matched the values and new direction for the School.

What really brings the new website to life is the incorporation of dynamic animated components and thoughtful imagery of the students, staff and facilities, painting the picture of what school life is really like at Woodbridge School.

Looking to the future

Marketing Strategy

In addition to a modern representation of the school, there’s also a big focus on its rich heritage and the values that have characterised the school since it was established way back in the 16th century.

Our insights highlighted numerous ways in which Woodbridge School could demonstrate their values and stand out from the more traditional competitors in the private education space. By putting the students and educational experiences at the heart of the brand storytelling, we were better positioned to take both parents and prospective students on a journey they wanted to be a part of.

Subsequently, all outward facing marketing and campaign assets focussed on development of the students, their stories and their potential.

 

A new term

Shaping their future

With the successful launch of the new feel Woodbridge School branding and website, we set to work using thoughtful creative advertising to drive open day attendance and prospectus requests.

In line with the wider strategy our creative concepts have focussed on shaping futures, how the decisions made now can empower potential. Amplified with a multichannel organic and paid social marketing campaigns to promote wider regional awareness and drive open day attendance. Using a sophisticated targeting approach focussed on key travel corridor overlays including train-line and bus routes to maximise effective reach and conversion.

 

Contact Us

If you’re looking for a partner who will go the extra mile when it comes to achieving your objectives in style, get in touch today.
Start Your Strategy

Client Stories

More like Woodbridge School...

Video

University of Suffolk

Using a variety of video marketing strategies to tell the story and academic prowess of an ambitious university.
View Client Story
Branding
Websites

CandidateX

CandidateX’s mission to bring equality to the workplace deserved our full attention so that branding and engagement could help drive change in society.
View Client Story
Websites

Supply Chain Sustainability School

A learning platform with improved functionality, accessibility and design, ready to help SCSS inspire careers and change lives.
View Client Story
Branding
Marketing
Video
Websites

Bristow Holland

A website, rebrand and complete marketing strategy that grew this IT recruiter’s brand awareness and drove significantly more traffic and business.
View Client Story