A digital presence for a resource close to home

Suffolk Mind is on a mission to make Suffolk the best place in the world for talking about and taking care of mental health.

Focus area

Consultancy
SEO
UX/UI Design
Website Development
Website Support

Industry

Charity

“

We talked to a number of potential suppliers locally and nationally. We chose StrategiQ because they understood our needs, shared our values and were able to put us in touch with some great reference sites. This was a big project but StrategiQ worked closely with us all the way through to ensure that we went live on time and on budget with a really high quality website. Thank you!

Linda Phelan

Head of Support Services, Suffolk Mind

What we did

Suffolk Mind had an elearning portal, two websites, a donations platform and an online shop. Together, this created a complex infrastructure that was severely restricting the charity’s ability to raise money, demonstrate impact, and in turn support people with mental health.

The challenge: to get everything in one place, capable of:
01 Supporting the charity’s fundraising activities,
02 Underpinning a secure, stable ecommerce offering
03 Showcasing impact to donors, decision makers and policy makers

Overview & Strategy

Our discovery phase consisted of an in-depth audit of all their existing systems, resulting in a proposal for the board to review. The site needed to delight and engage users with well presented, navigable content with a view to:

01 Double the monthly page views
02 Deliver flexible CMS (content management system) capabilities to all areas of the website
03 Double the value of average monthly donations
04 Integrate with operational tools e.g. finance and CRM