Transforming Rougham Estates’ digital landscape

About the client

Rougham Estates is a vast expanse of Suffolk countryside, encompassing over 3,000 acres. Its rich history can be traced back to Roman times, and it has witnessed the presence of both Saxons and Vikings over the years. Notably, the estate was owned by the local abbey in Bury St Edmunds for a period spanning 600 years. Since 1904, Rougham Estates has been under the ownership of the Agnew family, who have continued to be stewards of this historic and picturesque landscape.

Focus area

Digital Transformation
UX/UI Design
Website Development

Industry

Real Estate

Strategy

Rougham Estate approached us with a vision for a new website that would better reflect the rich history and stunning landscape of their 3,000-acre Suffolk estate. Our mission was to craft a user-centric and SEO-optimized digital presence. We kicked off with a discovery phase, including a customer journey workshop to truly understand and map out user interactions. To boost search engine visibility, we developed detailed SEO site maps and structured the site for optimal organization. Through wireframing and design, we ensured a seamless user experience, creating visually appealing and functional layouts that beautifully capture the essence of Rougham Estate.