- We believe high spec, expertly designed websites shouldn’t be limited to big brands with big budgets.
- The clue's in the name. At StrategiQ Video, we always start with a clearly defined video strategy based on your business needs.
- We work in close partnership with our clients to create robust, intelligent marketing strategies based on customer needs and business goals.
Building a brand from scratch for a largely unknown local company and generating leads with a limited budget was always going to be a challenge.
We solved it with a new website optimised for organic search, offline marketing and event planning, and ongoing content and social media marketing. Our marketing strategy is geared around using the budget and resources effectively to yield the best ROI.
From the outset four years ago, we knew we had to get the foundations for the brand right, so we worked closely with the client to create the business name, logo and branding.
Now in our fifth year of working together, we have introduced video assets into the Donnelly Watson website, as well as an extensive case study section showcasing high-quality photography of both its commercial and domestic work.
We continue to manage content creation, social media and search marketing campaigns with a real integrated approach that’s structured but flexible, while also expanding our offering to include various print placements in regional and local press.
The most important end result has been the continued growth of the business, with revenue growing 23% year-on-year (2018 vs 2019). Clearly this is down to how hard the owners have worked, but we’re proud to have been influential in building the brand and generating leads along the way.
The latest website shows how a well-designed local site can look, function and perform, with high Google rankings for “carpets / flooring Ipswich” and similar terms demonstrating the strength of our local SEO standards and delivery.
While overall website traffic grew 35% year-on-year (2018 vs 2019), organic traffic increased 155% and traffic via social media channels grew 156%.
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