An IT recruitment ecosystem where everyone wins.
With its business evolving a great deal in the three years since start-up, Bristow Holland needed a new website and rebrand that conveyed its maturity and greater level of sophistication in dealing with clients, as well as an ongoing marketing strategy covering content, social media, email, PPC and SEO.
We discovered the way that Bristow Holland works with clients and candidates is far beyond what you would expect from a traditional recruitment company. Through in-depth meetings and research, we were able to define every element of what the client required going forward.
Our design team produced new brand guidelines and website concepts, aiming to create a bespoke design that was different to the standard recruitment websites we examined during our competitor analysis but would still appeal to IT companies and candidates.
As this was more than a brochure website, we involved our marketing team, led by our technical SEO, to ensure the new site performed well in search when launched. It was critical that the design and development team considered these standards in order to avoid additional work and costs post-launch.
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